- Blogs are 13x more likely to drive positive ROI
- Content marketing generates 3X more leads
- Sites with video are 50X more likely to rank on first page
- Viewers of videos are 64% more likely to purchase
- 46% of people read blogs at least once per day
Utilizing Email Marketing and Automated Lead Nurturing can dramatically improve your day-to-day sales and marketing workflows as well as the effectiveness of your sales and marketing teams.
I have experience in the construction industry and will generate content. However .. every industry, sector and niche has thought leaders to provide guidance, commentary and inspiration. Are you that person? If not, who on your team can fill this role?
If you are providing a service or product that delivers genuine value to those who buy it, you should have people within your organization who have a capacity for producing informative, persuasive content.
Your content will live in your site, in social media, in your email campaigns and in your customers minds.